Gratitude: The Missing Mindset Ingredient for Entrepreneurs With David Brooke

“Gratitude helps you focus on what you have versus what you don’t have. Gratitude turns what you have into enough.”

– David Brooke (3:00-3:10)

Kyle Willis
Marketing from the Roosevelt Room

Entrepreneurs are no strangers to the importance of mindset. Your ideas, beliefs, and opinions impact the decisions you make and the results you achieve in business. But there’s one foundational mindset element that isn’t always mentioned when talking about entrepreneurship.

“Gratitude means raising employees up instead of dragging them down. That’s what good managers do.” – David Brooke (11:56-12:03)

David Brooke is an expert on developing mindset and daily activities to produce significant and lasting results for your business. Known as “the Gratitude Guy,” David has made gratitude his life message even after losing his wife and experiencing other significant losses. Many of the coping mechanisms that people use in difficult times can be destructive. Cultivating gratitude transforms your own thought processes in ways that contribute to your goals in life.

Learn to be content. What you have now is enough.

Gratitude gets you to focus on what you have instead of what you don’t have. But more importantly, gratitude lets you see that what you have now is enough. Something as simple as writing down what you’re grateful for each day shifts your way of being and the success you achieve in business. Too many people compare themselves to others. Over time, they see themselves as “less than” others. Their attention turns to the things that are missing in life at the expense of recognizing what they already have.

“You are the only one who can control your joy and what you’re grateful for. When life happens…choose joy.” – Kyle Willis (21:37-21:52)

Gratitude is inspiring, magnifies your impact, and it’s contagious.

Life has its ups and downs, and no one is immune to the challenges that arise in business and in personal relationships. Gratitude is essential for today’s leaders. Those who cultivate an attitude of gratitude are more likely to get others on board with their vision.  Setting a good example for others is one of the most important skills you can have as a business leader. Showing gratitude for others and the work they do raises them up instead of dragging them down. They’re more likely to want to work with you, leading to more effective collaboration and better business results.

Gratitude can come naturally to some people, but it takes work for others to learn and develop the gratitude habit. There are steps you can take to incorporate gratitude into your mindset and actions. The process begins with looking at yourself and asking, “How is my life working for me?” Then ask yourself, “Do I want to improve?”

Become accountable to yourself while recognizing the things in life that bring you value. Keep a gratitude journal and write down everything you’re grateful for. This is a simple yet powerful way to make gratitude a foundational part of your routine. It sets you on the path to set a positive example for others.

When you understand and foster gratitude, it carries over to your employees, family, and other relationships. You choose the emotions you experience instead of letting your emotions dictate your actions. You restore the good in every situation. A few minutes of gratitude each day may be all that you need to transform your business and the people whose lives it impacts each and every day.